Social Media Manager & Strategist (2–3 Years Experience)

Job Description

We’re on the lookout for someone who doesn’t just manage content — but lives for it. From big-picture planning to daily execution, you’ll bring a sharp eye for design, trends, and storytelling to every post. Bonus if you know how to leverage AI tools to level up your workflow.
🧠 What You’ll Do:
Build monthly content calendars and data-driven strategies
Collaborate with the team to develop scroll-stopping content ideas
Guide designers to create strong, on-brand visuals
Post consistently across Instagram, TikTok, LinkedIn, Threads & more
Maintain brand tone, voice, and platform hygiene
Stay ahead of trends and adapt them creatively
Analyze performance of organic content and refine strategy accordingly
Use AI tools to streamline content planning, ideation, and performance analysis
🎯 What We’re Looking For:
2–3 years of proven experience in social media management
Strong visual sense — you know what looks good and performs well
Content-first mindset — you’re hands-on with creative direction
Confident collaborating with creative and strategy teams
Deep understanding of platform behavior, engagement mechanics & audience psychology
Comfortable using AI tools (like ChatGPT, Notion AI, etc.) to enhance your process
✨ Bonus if you:
Have experience with performance reporting and social media tools
Are familiar with paid content/ad strategy
Have an interest in creative trends and culture
📍 Location: Karachi (Full-Time, On-Site)
💸 Salary: PKR 60,000–100,000 (Negotiable based on experience)

Share your Resume at Hello@rootsbmd.com